Are you planning to attend the annual AHR Expo 2012 in Chicago?  Then why not join us for a complimentary roundtable event:  Selling Energy Efficiency in Today's Marketplace  on Tuesday, Jan. 24 from 9-11am, hosted proudly by Phc News?  
 
Some of the brightest minds in the plumbing, heating/hydronics and mechanical industries, including Caleffi's training and education manager, Bob 'Hot Rod' Rohr, will lead the discussions.  The panelists will lend their unique perspectives and personalities to discuss how to integrate energy efficient products and technology into the lexicon of your business, and then how to successfully promote and sell energy efficiency, especially in today’s uncertain marketplace. From alternative energy sources to energy efficient system installations and applications, this FREE educational session will help attendees run a more “efficient” business.

The Players:
• Bob ‘Hot Rod’ Rohr — Rohr has been a plumbing, radiant heat and solar contractor for more than 30 years. A long-time RPA member, Bob is manager of training and education for Caleffi North America. Hot Rod is a frequent contributor to Phc News.

• Eric Aune — Eric is the owner of Aune Plumbing LLC, Zimmerman, Minn. Eric installs and services high efficiency and high performing radiant heating systems and “green” plumbing. Eric is a contributing writer for Phc News.

• John Barba — John’s practical experience includes everything from ditch digging and drain cleaning to boiler piping and PEX installing, as well as business management and contractor sales. Since 1995, John has trained more than 13,000 contractors on the fine art and subtle science of hydronic heating design and installation through highly interactive, entertaining and informative seminars. John is contractor training and trade program manager for Taco, Inc.

• Dan Foley — President and owner of Foley Mechanical, Inc., Lorton, Va. Dan specializes in radiant, hydronics, steam systems, as well as mechanical systems for large custom homes. Foley is a monthly hydronics columnist for Phc News.

• Ellen Rohr — Ellen is the president and founder of Bare Bones Biz, a business training and consulting company, which teaches you how to turn your big ideas into a successful business. For more than 10 years Ellen has been an industry columnist, providing “in-the-trenches” insight to which business owners can relate. Ellen is a monthly columnist for Phc News.

• Dave Yates — Dave is the owner of F.W. Behler, York, Pa. Dave offers a host of options from renovating old steam systems to modern high-efficiency geothermal systems, modulating condensing boilers (water-based heating), furnaces, heat pumps — both conventional and mini-splits, and solar — both for generating hot water and/or electricity. He focuses on energy conservation, while enhancing healthy indoor environments and increased comfort.

Don't miss out on this complimentary and informative session by signing up today!